There are many problems with using popular website builders; such as GoDaddy Website Builder and the infamous and instantaneous Wix. These website builders work by allowing the user to “throw together” a website in minutes. All of this throwing however is the reason they need not be used. The web and its spiders (Google, Bing, Yahoo etc.) are becoming far too advanced to appreciate a website that is simply thrown together.
Gone are the days that purchasing a lot on 10,000 backlinks will do you any good. In fact, with the updates to Google’s search algorithms, hasty backlink creation such as this will often land you in the sandbox, or even worse, deindexed. It is important you employ the use of an experienced web developer; and if that isn’t in the budget, buckle up and get ready to hike a steep learning curve.
For now, here are 4 reason why you should never use a do it yourself web builder:
- THEY ARE NOT SEO (SEARCH ENGINE OPTIMIZATION) FRIENDLY!
Often times, google can not verify the ownership of your site due to your inability to access the filesystem of your site. One of the most valuable tools in the webmaster tools of google is the ability to see how customers interact with your site. Kiss this possibility goodbye if you use a website builder.
- POOR LOOK
Wix boasts to have built many, many thousands of websites, however they only offer around 510 templates. This means your sites layout will be identical to many of your competitors and neighbors. Lame.
- FIRST IMPRESSIONS ONLY COME ONCE
If you decide to skimp on your site and use one of these cheap website builders, you will likely get what you paid for, a loss of business.
Many of these website builders will put advertisements branding your site as their own; claiming “Site built for free using (insert name here)” or “Build your own free site today using (insert other name here)” See first impression text above and add this reason to the list of horror.
7ONE9 Web Design is here to guide you away from the perils of the web and towards your goals. Contact us today to see what we can do for you!